GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following is not part of indirect distribution channel
A
Zero level channel
B
One level channel
C
Two level channel
D
Multi level channel
Explanation: 

Detailed explanation-1: -Level Zero: A level zero distribution channel is the simplest. It involves a direct sale from manufacturers to consumers with no intermediary. Level One: A level one channel has one intermediary as the middleman between the producer and consumer. An example is a retailer between manufacturer and consumer.

Detailed explanation-2: -The direct distribution channel does not make use of any intermediaries. The manufacturer or producer sells directly to the end consumer.

Detailed explanation-3: -A direct channel is also known as zero-level. With these channels, manufacturers deliver products directly to consumers. Direct channels increase online sales, which is why many online stores use them. Instead of working with a distributor, you simply sell your products online and have them delivered to the customers.

Detailed explanation-4: -Indirect Channels They could be wholesalers, retailers, distributors, or brokers, for example. In this case, manufacturers do not have total control over distribution channels. The benefit is that this makes it possible to sell larger volumes and sell to a range of customers.

There is 1 question to complete.