GK
MARKETING MANAGEMENT
|
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
|
|
Growth
|
|
|
Introduction
|
|
|
Maturity
|
|
|
Decline
|
Detailed explanation-1: -The maturity stage of the product life cycle is the most profitable stage, the time when the costs of producing and marketing decline.
Detailed explanation-2: -During the maturity phase, your marketing campaigns focus more on differentiation than awareness. Proper differentiation, better pricing, brand preference, and continued innovation are key marketing solutions to help navigate the maturity stage.
Detailed explanation-3: -maturity stage. Definition English: Longest period in the life cycle of a firm, industry, or product, during which sales peak and start to decline. In economics, the final stage of economic growth characterized by high level of mass consumption.
Detailed explanation-4: -Stage 1. Survival. Stage 2. Quality. Stage 3. Convenience. Stage 4. Customization.