MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
A commercial that is 30 minutes or longer is commonly called:
A
An advertisement
B
A viral campaign
C
A film
D
An infomercial
Explanation: 

Detailed explanation-1: -Infomercials are a form of video advertising that lasts for a long period of time, usually from 30 minutes to an hour. They provide an in-depth demonstration of a product and urge the viewer through a call to action to buy the product.

Detailed explanation-2: -Commercials are broadcasted for about 15-30 seconds in between TV programs. Infomercials don’t last shorter than 15 minutes. As said, they’re long-form advertisements that are usually on-air for 30 minutes long, without interruptions. Some infomercial programs last for as long as 60 minutes.

Detailed explanation-3: -Literally, the word infomercial itself is the almalgamation of the terms “information” and “commercial.” But figuratively, the term refers to pre-produced TV advertisements which are highly informative and are designed to drive the viewer to take some sort of consumer action.

Detailed explanation-4: -/ˌɪn.fəʊˈmɜː.ʃəl/ a long television advertisement, that contains a lot of information and seems like a normal program.

Detailed explanation-5: -30 Seconds is the Ideal TV Commercial Length Studies completed by the World Advertising Research Center have shown that 30-second spots are ideal in order to effectively tap into all three components of a good brand-building television commercial.

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