BUISENESS MANAGEMENT
ADVERTISING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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A series of ad messages that share a single idea and theme is called an advertising ____
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blitz
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campaign
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push
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volley
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Explanation:
Detailed explanation-1: -An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base.
Detailed explanation-2: -Series of advertisement messages that share a single idea or theme is Advertisement Campaign.
Detailed explanation-3: -1 Answer. Direct Mail Advertising is more of personal medium of advertisement.
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