MANAGEMENT

Detailed explanation-1: -Ad layout – is a rough draft that shows the general arrangement and appearance of a finished ad. Advertising proof – shows exactly how on ad will appear when printed.

Detailed explanation-2: -ADVERTISING LAYOUT: Layout is a plan, arrangement, overall structure, blue print of advertising copy. It arranges headlines, sub-headlines, slogans, illustrations, identification marks, text body etc., in a systematic manner.

Detailed explanation-3: -Types of layout can be classified as magazine layout, advertising layout, static, dynamic, adaptive or responsive.

Detailed explanation-4: -The layout is the way you put all the elements together to create the final ad. Your layout needs a focal point – usually the picture or headline – for readers’ eyes to land on, then the white space, graphic and text elements should lead them through the copy to the company signature.

Detailed explanation-5: -Print advertisements usually contain four key elements: headline, copy, illustrations, and signature. Some advertisements also include the company’s slogan, which is often presented with or near the signature.