MANAGEMENT

Detailed explanation-1: -Hyperbole (exaggeration) is a common implement in advertising that can make a fun subject hilarious, or mitigate the seriousness of a difficult issue by growing its effects to ridiculous proportions.

Detailed explanation-2: -Examples of hyperboles in advertising include: “Adds amazing luster for infinite, mirror-like shine.” (Brilliant Brunette shampoo) “It doesn’t get better than this.” (Oscar Meyer) “The best a man can get.” (Gillette)

Detailed explanation-3: -In a modern definition, puffery refers to the use of exaggeration and hyperbole, sometimes to extreme levels, to promote a product or service. Puffery advertising examples in common marketing and sales phrases include: The best product for the job. Tastes or looks the best. Lasts longer than other brands.

Detailed explanation-4: -Marketers use such hyperbolic statements to attract customers, not with the facts about their products but with wild exaggerations not intended to reflect the truth.