MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Advertising plan is a ____
A
conviction
B
process
C
strategy
D
promotion
Explanation: 

Detailed explanation-1: -What is an advertising plan? An advertising plan outlines you strategies to reach your target audience and achieve your advertising goals. In it, you’ll summarize the channels you’ll use, critical messaging, and required budget-all of the elements and information you need to enact your advertising strategy.

Detailed explanation-2: -An advertising strategy is the sum total of a company’s outreach efforts to build brand awareness and drive sales; these goals can include introducing new products, priming sales conversion rates, gaining social media subscribers, accessing a target market, and engaging existing customers.

Detailed explanation-3: -A marketing plan is the advertising strategy that a business will implement to sell its product or service. The marketing plan will help determine who the target market is, how best to reach them, at what price point the product or service should be sold, and how the company will measure its efforts.

Detailed explanation-4: -The marketing strategy is your approach to achieving your competitive advantage-the marketing plan contains the activities that will get you there. The strategy is the why behind the work, and the plan is the when and the what that describes the work.

Detailed explanation-5: -A marketing plan is a strategic roadmap that businesses use to organize, execute, and track their marketing strategy over a given period. Marketing plans can include different marketing strategies for various marketing teams across the company, all working toward the same business goals.

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