BUISENESS MANAGEMENT
ADVERTISING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Brad and his wife, Carla are watching a commercial that they’ve never seen before. Brad thinks that the ad is humorous. However, Carla finds the ad monotonous and uninteresting. This example illustrates that:
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ads are interpreted differently based on a person’s experiences and beliefs.
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what a message means to any given consumer is a function an isolated solitary thinker.
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the ad is communicated effectively to its target audience.
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the ad contains the same meaning for all audience members.
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Explanation:
There is 1 question to complete.