MANAGEMENT

Detailed explanation-1: -Sponsored Stories are built around user activity. Advertisers simply pay to highlight an action that users have already taken on the social network or within a Facebook-connected app. That action is shown to a user’s friends, either in the sidebar or in News Feed.

Detailed explanation-2: -Sponsored content comes in the form of videos, tweets, Facebook posts, Instagram posts, videos, infographics, paid articles, and more. The advertiser pays for the content creation and the influencer or publisher shares it.

Detailed explanation-3: -Brand sponsorship marries sponsorship and marketing as a brand or company supports an organization, business, activity, or event. Examples include branded sports games, music festivals, art shows, and business expos.

Detailed explanation-4: -Sponsorship advertising involves a company promoting a brand by offering financial support. Sponsorship examples can include: Sports-Companies can pay for the construction of a new sporting arena, headquarters, or other facility. Their company name can be publicly labeled on the new building.