MANAGEMENT

Detailed explanation-1: -A marketing plan is an operational document that outlines an advertising strategy that an organization will implement to generate leads and reach its target market.

Detailed explanation-2: -It gives business owners a complete strategy for being sustainable in the long run and also to gain market share. The main marketing elements of this plan are the company’s marketing environment, SWOT Analysis, marketing objectives, marketing strategy develop-ment and implementation.

Detailed explanation-3: -A marketing plan is a written document that describes your business, your customers, your competition, your marketing strategies, and a budget for those activities.

Detailed explanation-4: -A marketing plan is a strategic roadmap that businesses use to organize, execute, and track their marketing strategy over a given period. Marketing plans can include different marketing strategies for various marketing teams across the company, all working toward the same business goals.

Detailed explanation-5: -Use your marketing plan – a marketing plan isn’t something you write and then shelve – it should be a living, working document that you refer to regularly, update where needed and base your marketing activities around. An integrated marketing communications plan has all parts of your tactics working together.