BUISENESS MANAGEMENT
ADVERTISING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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“I’m Lovin it!”
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“We love to see you smile!”
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“You deserve a Break today!”
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None of the above
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Detailed explanation-1: -Some fun, some food, it’s all inside this Happy Meal.
Detailed explanation-2: -"You Deserve a Break Today, ” which we launched for McDonald’s in 1971, was later named jingle of the century by Advertising Age.
Detailed explanation-3: -The appeal of “i’m lovin’ it” spoke to the simple pleasures of everyday living in which McDonald’s had a role to play. It reminded everyone that McDonald’s was part of their lives and their culture and that McDonald’s overall experience was one of warmth and a real slice of everyday life.
Detailed explanation-4: -One of their earliest ad campaigns told customers to “look for the golden arches", a helpful slogan, since most people were too busy looking for Sputnik or Chuck Berry’s more famous cousin Marvin.