MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Sales contests, rebates and coupons are a part of pubicity activities
A
true
B
false
C
Either A or B
D
None of the above
Explanation: 

Detailed explanation-1: -Samples, coupons, premiums, contests, and rebates are examples of consumer sales promotions.

Detailed explanation-2: -Sales promotions are a marketing communication tool for stimulating revenue or providing incentives or extra value to distributers, sales staff, or customers over a short time period.

Detailed explanation-3: -Sales promotions increase the awareness of products, help introduce new products, and often create interest in the organizations that run the promotions. Coupons, contests, samples, and premiums are among the types of sales promotions aimed at consumers.

Detailed explanation-4: -A rebate is a form of buying discount and is an amount paid by way of reduction, return, or refund that is paid retrospectively. It is a type of sales promotion that marketers use primarily as incentives or supplements to product sales.

There is 1 question to complete.