MANAGEMENT

Detailed explanation-1: -Sales promotion techniques Emphasize scarcity and/or urgency: Your sales promotion should always be short-term, but it’s important to emphasize why. Customers will be more motivated to buy if there’s a risk of running out of time or running out of product.

Detailed explanation-2: -Short-term marketing, also known as operational or tactical marketing, is a plan for up to one year. This method is typically implemented to promote sales and promotions, new products and services and other events foreseen in the next month to 12 months.

Detailed explanation-3: -The chief tools of sales promotion are discounts ("sales"), distribution of samples and coupons, the holding of sweepstakes and contests, special store displays, and offering premiums and rebates. All of these techniques require some kind of communication.

Detailed explanation-4: -Flash Sales You will often come across flash sales on e-commerce websites. This technique is worth trying if you want to create a sense of urgency among your customers. Online businesses must really leverage flash sales to increase sales.