MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The process of communicating with a potential buyer face-to-face with the purpose of selling a product or service is refers to?
A
Advertising
B
Personal selling
C
Sales promotion
D
Public relations
Explanation: 

Detailed explanation-1: -Description: Personal selling is a face-to-face selling technique by which a salesperson uses his or her interpersonal skills to persuade a customer in buying a particular product.

Detailed explanation-2: -Personal selling is when a salesperson meets a potential buyer or buyers face-to-face with the aim of selling a product or service.

Detailed explanation-3: -Also called “personal selling, ” face-to-face sales is when a business sells its product or service in-person to the customer. Used in both B2B and B2C, this kind of sales helps build a human connection by selling on a personal level.

Detailed explanation-4: -You will also need to develop your initial sales presentation. Approach is the first face-to-face interaction you will have with the potential customer.

Detailed explanation-5: -There are seven common steps to the selling process: prospecting, preparation, approach, presentation, handling objections, closing and follow-up. The first three steps of the selling process involve research into prospects’ wants and needs, with your presentation midway through the selling process.

There is 1 question to complete.