MANAGEMENT

Detailed explanation-1: -While advertising presents a reason to buy a product, sales promotion offers a short-term incentive to purchase. Sales promotions often attract brand switchers (those who are not loyal to a specific brand) who are looking primarily for low price and good value.

Detailed explanation-2: -What are promotional advertisements? Promotional advertisements are short-term marketing strategies businesses use to boost the sales of a certain product or service. Some companies may choose to advertise promotions to boost awareness, increase sales or highlight updates of a new or existing product.

Detailed explanation-3: -Advertising is a permanent strategy that involves marketing and sales, whereas sales promotions have a limited time frame. Advertising appeals to the wants and needs of a target audience, and seeks to persuade prospective customers that your company is worthy of their attention.