MANAGEMENT

Detailed explanation-1: -Emotional appeal is a common persuasive technique that can be used to make an argument more effective by appealing to the audience’s sense of positive emotions and/or negative emotions. It can be used to evoke specific emotions within the audience, such as fear, anger, excitement, or joy.

Detailed explanation-2: -Pathos: Appeal to Emotions When an author relies on pathos, it means that he or she is trying to tap into the audience’s emotions to get them to agree with the author’s claim. An author using pathetic appeals wants the audience to feel something: anger, pride, joy, rage, or happiness.

Detailed explanation-3: -Emotional appeal is an emotional manipulation that is often used to win an argument using feelings and emotion rather than logic.

Detailed explanation-4: -advertising messages, usually based on imagery rather than information, which attempt to achieve the advertiser’s objectives by evoking strong emotionsl feelings (fear, anger, passion, etc) rather than by a rational appeal.

Detailed explanation-5: -Pathos, or the appeal to emotion, means to persuade an audience by purposely evoking certain emotions to make them feel the way the author wants them to feel.