BUISENESS MANAGEMENT
ADVERTISING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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What should you do to write effective direct-marketing copy?
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make incredible claims to hook readers into finishing the material
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tell readers how your product is like those of your competitors
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introduce the call to action early in the material
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send readers to the company’s Facebook page to obtain the order form.
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Explanation:
Detailed explanation-1: -What is a call to action? A call to action (CTA) is a prompt on a website that tells the user to take some specified action. A call to action is typically written as a command or action phrase, such as ‘Sign Up’ or ‘Buy Now’ and generally takes the form of a button or hyperlink.
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