MANAGEMENT

BUISENESS MANAGEMENT

BUSINESS PLANNING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
An important element of the Business Plan is the  ____,  which is a brief statement that captures the essence of the organization and provides direction and guidance to everyone in the company.
A
· Mission Statement
B
Executive Summary
C
Objective statement
D
company Description
Explanation: 

Detailed explanation-1: -The first and most important part of the business plan is the executive summary. It lets potential investors know whether the project looks viable or not, and should be clear and compelling. This section also outlines the points in the plan and describes how the business will present its offerings to the public.

Detailed explanation-2: -A mission statement is a short and simple sentence that describes the purpose of your organization. It captures your objectives, helps define your strengths and weaknesses, gives you a sense of where you’re headed, and provides direction for the future.

Detailed explanation-3: -It may include a table of contents, company background, market opportunity, management overviews, competitive advantages, and financial highlights. It’s probably easiest to write the detailed sections first and then extract the cream to create the executive summary.

Detailed explanation-4: -Executive summary The executive summary is the first and one of the most critical parts of a business plan. This summary provides an overview of the business plan as a whole and highlights what the business plan will cover.

There is 1 question to complete.