MANAGEMENT

Detailed explanation-1: -Generally, the six functional areas of business management involve strategy, marketing, finance, human resources, technology and equipment, and operations. Therefore, all business planners should concentrate on researching and thoroughly understanding these areas as they relate to the individual business.

Detailed explanation-2: -Every business is managed through three major functions: finance, marketing, and operations management. Figure 1-1 illustrates this by showing that the vice presidents of each of these functions report directly to the president or CEO of the company.