BUISENESS MANAGEMENT
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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A local Ace hardware store owner purchases demographic data regarding population, housing, education, income from CACI Marketing Systems, a business information company.
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Primary
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Secondary
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Either A or B
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None of the above
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Explanation:
Detailed explanation-1: -Four common types of market research techniques include surveys, interviews, focus groups, and customer observation.
Detailed explanation-2: -There are two sorts of data used in marketing research: primary data and secondary data. Both types of data have their set of advantages and disadvantages. Both forms of data are also collected using different approaches.
Detailed explanation-3: -There are three types of market research-exploratory, descriptive, and causal.
There is 1 question to complete.