MANAGEMENT

BUISENESS MANAGEMENT

MARKET RESEARCH

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Data that helps a business determine where its potential customers live and how far they will travel to visit a business.
A
Demographics
B
Geographic data
C
Use-based data
D
None of the above
Explanation: 

Detailed explanation-1: -A trade area defines where customers live and how far they are likely to travel to a particular business or business district.

Detailed explanation-2: -Simply put, customer data is the information you collect about your clients and leads. It can be something as basic as their name and email address or as detailed as behavioral or transactional information.

Detailed explanation-3: -Psychographics are data that help businesses determine how often potential customers use a particular product or service. Spreadsheets and databases are used for collecting and analyzing market research data.

Detailed explanation-4: -Make sure you get their name, gender, age, profession, location, email address, phone number, and household income. This should be enough to develop a basic profile on your customer and get in touch with them when you need to.

There is 1 question to complete.