BUISENESS MANAGEMENT
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Graham wants some quick, informal feedback on his business ideas from friends and family. His best option would be:
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Share a survey and invite comments on Facebook
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Hand a written questionnaire to local shoppers
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Send a mailing to 500 local residents
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Commission a local market survey agency
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Explanation:
Detailed explanation-1: -Primary data, also sometimes referred to as raw data, is information collected specifically for the purpose of the research at hand. It is first-hand data collected by the researcher, rather than through another person or source.
Detailed explanation-2: -Q. What is the better definition of secondary research? Stealing someone else’s information. Using information that already exists.
There is 1 question to complete.