MANAGEMENT

BUISENESS MANAGEMENT

MARKET RESEARCH

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
research that answers questions that begin with “how many” or “how much”
A
qualitative
B
quantitative
C
attitude
D
product
Explanation: 

Detailed explanation-1: -Quantitative Research Questions: Usually start with ‘ how, ’ ‘what’ or ‘why’. Contain an independent and a dependent variable. Look at connections, relations or comparisons between variables.

Detailed explanation-2: -Quantitative research can help you answer questions such as “how many” and “how often” and is invaluable when putting together a business case before launching a new product or service, or proposing changes to existing ones.

Detailed explanation-3: -It is the simplest type of quantitative survey questions and helps researchers in quantifying the variables by surveying a large sample of their target market. Most widely implemented descriptive questions start with “What is this..”, “How much..”, “What is the percentage of..” and such similar questions.

Detailed explanation-4: -A good questionnaire can be of 25 to 30 questions and should be able to be administered within 30 min to keep the interest and attention of the participants intact.

There is 1 question to complete.