MANAGEMENT

Detailed explanation-1: -The observation method of data collection involves seeing people in a certain setting or place at a specific time and day. Essentially, researchers study the behavior of the individuals or surroundings in which they are analyzing.

Detailed explanation-2: -The following are some of the methodologies commonly used in qualitative research: Ethnography generally involves researchers directly observing participants in their natural environments over time. A key feature of ethnography is the fact that natural settings, unadapted for the researchers’ interests, are used.

Detailed explanation-3: -Some common data collection methods include surveys, interviews, observations, focus groups, experiments, and secondary data analysis. The data collected through these methods can then be analyzed and used to support or refute research hypotheses and draw conclusions about the study’s subject matter.

Detailed explanation-4: -Qualitative research is a process of naturalistic inquiry that seeks an in-depth understanding of social phenomena within their natural setting.

Detailed explanation-5: -Observation technique is probably one of the best ways of gathering data about customers in their natural setting without having to interact or talk to them. One has to simply observe people as they go about their usual activity such as buying and using products and services and assess how they behave.