MANAGEMENT

BUISENESS MANAGEMENT

MARKET RESEARCH

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following best describes a type of survey that involves asking a series of questions to respondents to find out specific information to meet business needs?
A
Observation
B
Questionnaire
C
Government report
D
Market report
Explanation: 

Detailed explanation-1: -Answer and Explanation: The best description of secondary data is a) pieces of information that have been collected prior to the start of the focal research project.

Detailed explanation-2: -Market research helps you identify areas for possible business expansion. Given that it offers the opportunity to test markets to determine if there is room for a new product or service. You can also conduct market research to find the best location to open a new store.

Detailed explanation-3: -Market research, also known as “marketing research, ” is the process of determining the viability of a new service or product through research conducted directly with potential customers.

Detailed explanation-4: -Four common types of market research techniques include surveys, interviews, focus groups, and customer observation.

There is 1 question to complete.