BUISENESS MANAGEMENT
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following is NOT a major decision made by marketing managers?
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Where to sell the product
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Packaging decisions competitors should make
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may share a strong need that cannot be satisfied by an existing product
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How much to spend on advertising or sales
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Prices to offer customers
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Explanation:
Detailed explanation-1: -Inventory is not a function of marketing.
Detailed explanation-2: -The customer is not a part of the internal environment because he is the outer part of the market.
Detailed explanation-3: -Many companies have now created a chief marketing officer or CMO, position to put marketing on a more equal footing with other C-level executives such as the chief Executive officer and Chief financial officer etc.
Detailed explanation-4: -Internal marketing is the promotion of a company’s objectives, products and services to employees within the organization. The purpose is to increase employee engagement with the company’s goals and foster brand advocacy.
There is 1 question to complete.