MANAGEMENT

Detailed explanation-1: -TRUE. Advertising promotes ideas, goods and services.

Detailed explanation-2: -Advertising is any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor. Advertising is paid, nonpersonal communication through various media by business firms, nonprofit organizations and individuals who are in some way identified in the advertising message.

Detailed explanation-3: -Advertising is a non-personal form of communication the message reaches the target audience after it is being aired.

Detailed explanation-4: -Personal selling-Personal presentation by the firm’s sales force for the purpose of making sales and building customer relationships. Sales promotion-Short-term incentives to encourage the purchase or sale of a product or service.