MANAGEMENT

Detailed explanation-1: -These intermediaries, such as middlemen (wholesalers, retailers, agents, and brokers), distributors, or financial intermediaries, typically enter into longer-term commitments with the producer and make up what is known as the marketing channel, or the channel of distribution.

Detailed explanation-2: -Distribution channels include wholesalers, retailers, distributors, and the Internet. In a direct distribution channel, the manufacturer sells directly to the consumer. Indirect channels involve multiple intermediaries before the product ends up in the hands of the consumer.

Detailed explanation-3: -True. Within the distribution channel, retailers and wholesalers are called: marketing intermediaries.

Detailed explanation-4: -Examples of distribution channel intermediaries Wholesalers are intermediaries between manufacturers and retailers. Agents represent a person or entity and serve as an intermediary between buyers and sellers. Brokers are similar to agents but represent a person or entity on a limited, per-transaction basis.

Detailed explanation-5: -One-Level (Manufacturer to Retailer or Distributor to Customer), e.g., clothing and furniture stores. Two-Level (Manufacturer to Wholesaler to Retailer or Distributor to Customer), e.g., supermarket. Three-Level (Manufacturer to Distributor/Agent/Broker to Wholesaler to Retailer to Customer), e.g., dropshipping.