BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Carolyn is planning on releasing a new product in her candy business and makes a survey to collect data.She asks “how often do you eat chocolate bars?"What example of marketing research is this?
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media research
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quantitative research
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qualitative research
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product placing
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Explanation:
Detailed explanation-1: -Market survey research assures the success of a new concept or established product, as it focuses on collecting feedback from a target audience to understand their demographics, expectations, and needs.
Detailed explanation-2: -There are two broad categories of survey methods: qualitative and quantitative.
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