MANAGEMENT

Detailed explanation-1: -Some of the simplest reasons why advertising is beneficial for consumers are : Increased awareness means more options to choose from: Consumers grow aware of brands that cater to their needs better, learning of them from the ads companies lay. They are able to find substitutes for the products they use easily.

Detailed explanation-2: -Marketing drives a consumer economy by fueling marketing decisions. It creates a sustainable cycle by enabling companies to provide necessary services and products while creating jobs to allow more people to purchase additional goods and services.

Detailed explanation-3: -primary consumers, secondary consumers, tertiary consumers or apex consumers are the different types of consumers.

Detailed explanation-4: -Benefits of direct marketing Because it communicates directly with customers, it can deliver a higher conversion rate (the percentage of the targeted group that, for example, buys your product) at a lower cost.