BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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differs in important ways from other target markets
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emphasizes product features rather than price and promotion
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is based on the needs of the business
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is completely different from that offered by major competitors
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Detailed explanation-1: -The marketing mix is the set of controllable, tactical marketing tools that a company uses to produce a desired response from its target market. It consists of everything that a company can do to influence demand for its product. It is also a tool to help marketing planning and execution.
Detailed explanation-2: -A target market is the specific group of people you want to reach with your marketing message. They are the people who are most likely to buy your products or services, and they are united by some common characteristics, like demographics and behaviors.
Detailed explanation-3: -A target market is a group of potential customers that you identify to sell products or services to. Each group can be divided into smaller segments. Segments are typically grouped by age, location, income and lifestyle.
Detailed explanation-4: -COMPETITIVE ADVANTAGE–a firm has a marketing mix that the target market sees as better than a competitor’s mix. S.W.O.T. ANALYSIS–identifies and lists the firm’s strengths and weaknesses and its opportunities and threats.