MANAGEMENT

Detailed explanation-1: -The purpose of marketing is to reach your target audience and communicate the benefits of your product or service-so you can successfully acquire, keep, and grow customers.

Detailed explanation-2: -Amplified word-of-mouth (WOM) is when marketers launch campaigns designed to encourage or accelerate these naturally occurring conversations within their existing customer base.

Detailed explanation-3: -What is the most useful thing that a marketer needs to know to learn what customers need? The customer characteristic that emerges as the biggest growth driver.

Detailed explanation-4: -The importance of marketing for your business is that it makes the customers aware of your products or services, engages them, and helps them make the buying decision. Furthermore, a marketing plan, a part of your business plan helps in creating and maintaining demand, relevance, reputation, competition, etc.