MANAGEMENT

BUISENESS MANAGEMENT

MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Intangible activities that are consumed at the same time they are produced
A
promotion
B
services
C
buying motives
D
retailer
Explanation: 

Detailed explanation-1: -Inseparable means that the service is produced and consumed at the same time. Services such as a college class, a facial, or a car repair are produced and consumed simultaneously.

Detailed explanation-2: -Consumer services are intangible products or actions that are typically produced and consumed simultaneously.

Detailed explanation-3: -Services are intangible because they can often not be seen, tasted, felt, heard, or smelled before they are purchased. A person purchasing plastic surgery cannot see the results before the purchase, and a lawyer’s client cannot anticipate the outcome of a case before the lawyer’s work is presented in court.

Detailed explanation-4: -Services are typically produced and consumed simultaneously. This is an example of the inseparability characteristic of services. Inseparability is the characteristic that a service has which renders it impossible to divorce the supply or production of the service from its consumption.

Detailed explanation-5: -Examples of service intangibility include: Going to see a surgeon about your back pain. It’s impossible to be sure exactly how you’ll feel after the surgery for your back pain. You could feel like a new person, or you might be in worse shape.

There is 1 question to complete.