BUISENESS MANAGEMENT
MARKETING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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TRUE
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FALSE
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Either A or B
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None of the above
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Detailed explanation-1: -Researchers use demographic analysis to analyze whole societies or just groups of people. Some examples of demographics are age, sex, education, nationality, ethnicity, or religion, to name a few.
Detailed explanation-2: -Answer and Explanation: True. Marketing segmentation includes targeting a specific customer group based on benefits they would receive to optimize sales of a defined product within that group.
Detailed explanation-3: -Demographic targeting or demographic segmentation is a type of market segmentation according to family size, religion, gender, age, ethnicity, education, and even income. These data can effectively be segmented into different markets, helping companies target customers more accurately than ever before.
Detailed explanation-4: -The five main demographic segments are age, gender, occupation, cultural background, and family status.