MANAGEMENT

BUISENESS MANAGEMENT

MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Many businesses use social media to raise awareness of their goods and services. The element of the marketing mix upon which this type of technology has had an influence is:
A
Price
B
Product
C
Place
D
Promotion
Explanation: 

Detailed explanation-1: -Promotion is the set of activities that raise awareness of a product. Promotion ensures that the product is sold to the target customers. In service marketing, the 4Ps of the marketing mix are extended into the 7Ps. These comprise the original 4Ps, in addition to the process, people, and physical evidence elements.

Detailed explanation-2: -The promotion mix also contains four elements that companies use to meet their marketing objectives. The elements are sales promotion, advertising, personal selling, and public relations.

Detailed explanation-3: -It refers to the thoughtfully designed blend of strategies and practices a company uses to drive business and successful product promotion. Initially 4, these elements were Product, Price, Place and Promotion, which were later expanded by including People, Packaging and Process.

Detailed explanation-4: -The four Ps of marketing is a marketing concept that summarizes the four key factors of any marketing strategy. The four Ps are: product, price, place, and promotion.

There is 1 question to complete.