BUISENESS MANAGEMENT
MARKETING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
|
Channel Management
|
|
Marketing-Information Management
|
|
Pricing
|
|
Product/Service Management
|
Detailed explanation-1: -Distribution channels include wholesalers, retailers, distributors, and the Internet. In a direct distribution channel, the manufacturer sells directly to the consumer.
Detailed explanation-2: -Direct distribution strategy: Direct distribution is when manufacturers sell and send their products directly to consumers without the use of other parties and entities. It often requires having a warehouse to store products and a delivery process to get them to customers.
Detailed explanation-3: -Definition: The term Channel Management is widely used in sales marketing parlance. It is defined as a process where the company develops various marketing techniques as well as sales strategies to reach the widest possible customer base. The channels are nothing but ways or outlets to market and sell products.