MANAGEMENT

Detailed explanation-1: -The Societal Marketing Concept. This concept holds that the organization’s task is to determine the needs, wants, and interests of target markets and to deliver the desired satisfactions more effectively and efficiently than competitors (this is the original Marketing Concept).

Detailed explanation-2: -The sales concept refers to a philosophy that an organization should try to satisfy customers’ needs through a coordinated set of activities that also allow the organization to achieve its goals.

Detailed explanation-3: -Today, many firms have adopted the marketing concept. The marketing concept involves identifying consumer needs and wants and then producing products (which can be goods, services, or ideas) that will satisfy them while making a profit.