BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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The Macy’s department manager looks at merchandise reports to see which products are not selling. What marketing method is this?
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Sales Research
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Consumer research
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Comparison shopping
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Consumer Publication
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Explanation:
Detailed explanation-1: -Market survey is the survey research and analysis of the market for a particular product/service which includes the investigation into customer inclinations.
Detailed explanation-2: -Four common types of market research techniques include surveys, interviews, focus groups, and customer observation.
Detailed explanation-3: -By implementing Quantitative Market Research, questions like “Who are currently buying my products/services?”, “Why are the others not buying my product?”, “How to reach out to my potential clientele?” are answered.
Detailed explanation-4: -Which of the following questions is market research not likely to find an answer to? Would consumers be likely to buy my product?
There is 1 question to complete.