MANAGEMENT

Detailed explanation-1: -A value proposition in marketing is a concise statement of the benefits that a company is delivering to customers who buy its products or services. It serves as a declaration of intent, both inside the company and in the marketplace.

Detailed explanation-2: -68) A brand’s value proposition is the set of benefits or values it promises to deliver to consumers to satisfy their needs.

Detailed explanation-3: -What is a value proposition? A value proposition is a simple statement that clearly communicates the product or service benefit you promise to deliver to your customers. It’s ultimately what makes your product attractive to your ideal customer.