BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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All of the 4Ps are designed by one person
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The 4 elements must complement each other
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The product is at the centre of informing other aspects of marketing
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The elements of the promotional mix will work well together
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Detailed explanation-1: -The marketing mix, also known as the four P’s of marketing, refers to the four key elements of a marketing strategy: product, price, place and promotion.
Detailed explanation-2: -What is integrated marketing? Integrated marketing is a strategy for delivering a unified message across all the marketing channels your brand uses. It provides consistency wherever customers choose to interact with a company.
Detailed explanation-3: -What are the five components of IMC? The five main components of the IMC include advertising, personal selling, sales promotions, direct marketing, and public relations (PR).
Detailed explanation-4: -The 4 C’s of Marketing are Customer, Cost, Convenience, and Communication. These 4 C’s determine whether a company is likely to succeed or fail in the long run.