MANAGEMENT

BUISENESS MANAGEMENT

MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
What is an important aspect of selling hospitality and tourism services?
A
Obtaining testimonials
B
Explaining product benefits
C
Encouraging word-of-mouth promotion
D
Focusing on competitors’ weaknesses
Explanation: 

Detailed explanation-1: -Yes, it’s the customer service which acts as the soul of hospitality. Service in the hospitality industry is the level of assistance provided by a hotel staff to facilitate the purchase by the client.

Detailed explanation-2: -The purpose behind tourism marketing is to promote the business, make it stand out from rivals, attract customers, and generate brand awareness. Many modern tourism marketing strategies make use of the internet, with websites, online adverts, email and social media platforms often playing a key role.

Detailed explanation-3: -Marketing plays a crucial role in helping businesses to maximize bookings and revenue. It is the main way those in the hotel industry can reach out to potential customers, conveying their unique selling proposition and brand values.

There is 1 question to complete.