MANAGEMENT

BUISENESS MANAGEMENT

MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
What is the main factor to consider when classifying products?
A
Why the product is being purchased
B
The price of the product
C
The facility where the product is made
D
How long it takes to make the product
Explanation: 

Detailed explanation-1: -Product classification organizes products into four categories based mostly on consumer buying behavior, similarity to competing brands, and price range. Classifying products helps marketers develop strategies that target consumers’ specific needs.

Detailed explanation-2: -Key Takeaways Consumer goods are categorized based on consumer behavior and marketed by type of good, such as a convenience product or specialty item.

There is 1 question to complete.