BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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There is no relationship
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They work together to ensure that the products development meet the specifications of the customers.
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Operation department develops the product.
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Marketing department develops the product.
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Detailed explanation-1: -Marketing is the creation of customer demand. Operations management is the supply and fulfillment of that demand. Therefore, there is no surprise that marketing and operations management are intimately connected in many firms.
Detailed explanation-2: -A Product Manager is responsible for the overall vision and strategy, while a Marketer is responsible for defining, building and communicating a product’s positioning, value and go-to-market strategy.
Detailed explanation-3: -For example, operations must work with marketing to understand the exact wants of a particular group of customers. It can then design the exact products customers want and create the production processes to efficiently produce these products.
Detailed explanation-4: -The company can use effective communication and arrange regular meetings in which both operation and marketing personnel should participate and give estimation and prediction about the product demand and supply. The company can also set performance goals to utilize capacity for both and achieve maximum profitability.