MANAGEMENT

Detailed explanation-1: -Break-even point (BEP) is a term in accounting that refers to the situation where a company’s revenues and expenses were equal within a specific accounting period. It means that there were no net profits or no net losses for the company – it “broke even”.

Detailed explanation-2: -A breakeven point is used in multiple areas of business and finance. In accounting terms, it refers to the production level at which total production revenue equals total production costs. In investing, the breakeven point is the point at which the original cost equals the market price.

Detailed explanation-3: -Market segmentation is a marketing term that refers to aggregating prospective buyers into groups or segments with common needs and who respond similarly to a marketing action.

Detailed explanation-4: -Defining marketing Marketing is about planning and executing the development, pricing, distribution and promotion of products and services to satisfy the needs of your customers.

Detailed explanation-5: -Break-even Point. The point at which sales revenue equals the total cost of producing a good or service.