MANAGEMENT

Detailed explanation-1: -Serve – Add value. Achieved through giving customers extra benefits online or inform product development through online dialogue and feedback. Speak – Get closer to customers.

Detailed explanation-2: -These 5s cover a range of different measures to help set, review, and control performance across all digital marketing activities. The 5s include Sell, Serve, Speak, Save, and Sizzle which will be discussed further.

Detailed explanation-3: -The 5S’s of Digital Marketing. The 5s includes Sell, Serve, Speak, Save, and Sizzle which I am going to discuss one by one.

Detailed explanation-4: -Digital marketing can be broadly broken into 8 main categories including: Search Engine Optimization, Pay-per-Click, Social Media Marketing, Content Marketing, Email Marketing, Mobile Marketing, Marketing Analytics and Affiliate Marketing .

Detailed explanation-5: -The 5 Ss goals refer to Sell, Serve, Speak, Save and Sizzle which were created by PR Smith and the concept first published it in various online e-learning packages and reference can also be found in the book, Emarketing Excellence.