BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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A strategy used by a business to try and extend the product lifecycle when a product reaches the maturity stage.
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The flow of money into (inflows) and out of (outflows) a business.
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A cost that does not vary with output. For example, rent.
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A source of finance where a project is funded through contributions from a large number of people who all invest relatively small amounts of money.
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Detailed explanation-1: -Donation-based crowdfunding is a way to source money for a project by asking a large number of contributors to individually donate a small amount to it. In return, the backers may receive token rewards that increase in prestige as the size of the donation increases.
Detailed explanation-2: -Crowdfunding is a way of raising money to finance projects and businesses. It enables fundraisers to collect money from a large number of people via online platforms. Crowdfunding is most often used by startup companies or growing businesses as a way of accessing alternative funds.
Detailed explanation-3: -Funding sources also include private equity, venture capital, donations, grants, and subsidies that do not have a direct requirement for return on investment (ROI), except for private equity and venture capital. They are also called “crowdfunding” or “soft funding.”
Detailed explanation-4: -The crowdfunding is funding for a welfare project or venture by collecting small amounts of money. Hence option 1 is correct. The collection is from a large number of people, typically via the Internet. The examples of crowdfunding are Kickstarter, GoFundMe, LendingClub and Indiegogo etc.