BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which one of the following is not a sales promotion tool:
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Advertisement.
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Discount.
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Dealer contest.
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Consumer contest.
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Explanation:
Detailed explanation-1: -The chief tools of sales promotion are discounts ("sales"), distribution of samples and coupons, the holding of sweepstakes and contests, special store displays, and offering premiums and rebates. All of these techniques require some kind of communication.
Detailed explanation-2: -The four main tools of promotion are advertising, sales promotion, public relation and direct marketing.
There is 1 question to complete.