MANAGEMENT

BUISENESS MANAGEMENT

MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Zaxbys advertises through social media, billboards, and television commercials. Which marketing function is this?
A
Pricing
B
Financing
C
Promotion
D
Product
Explanation: 

Detailed explanation-1: -Market survey is the survey research and analysis of the market for a particular product/service which includes the investigation into customer inclinations.

Detailed explanation-2: -An example of a company that focuses on providing syndicated market research is Nielsen, which creates reports on consumer behavior, audience measurement, buying patterns, industry analysis, and more.

Detailed explanation-3: -The first step in the marketing research process is defining the problem or the question your research is trying to answer, followed by developing a research plan to answer that question, collecting and analyzing the data, and then producing a report.

Detailed explanation-4: -By implementing Quantitative Market Research, questions like “Who are currently buying my products/services?”, “Why are the others not buying my product?”, “How to reach out to my potential clientele?” are answered.

There is 1 question to complete.