MANAGEMENT

Detailed explanation-1: -Visual merchandising is a marketing practice that uses floor plans, color, lighting, displays, technology, and other elements to attract customer attention. Its ultimate purpose is to use the retail space to generate more sales. A visual merchandiser is the person behind the magic.

Detailed explanation-2: -The art of increasing the sale of products by effectively and sensibly displaying them at the retail outlet is called as visual merchandising.

Detailed explanation-3: -In an ideal world, there are 6 major elements of visual merchandising displays that should always be kept in mind in your planning. Color, light, landscaping, space, signage, & storytelling should all be considered and each aspect has an important effect to help maximize your ROI.