MANAGEMENT

Detailed explanation-1: -Consumer behavior data also helps organizations decide what products and services to develop or offer. When you know what a customer buys and how they choose what they buy, your business can identify a product need that has not yet been met.

Detailed explanation-2: -All employees who have direct contact with customers have the opportunity to receive customer feedback and relay that information to management. However, perhaps the most reliable tool for measuring customer feedback is a questionnaire or survey that is distributed on a regular basis to customers.

Detailed explanation-3: -Firstly, apologize. Assume that what the customer has told your team is correct and factual, and you have shipped defective material. Tell the customer you are sorry for their issues and your company will work to resolve them as quickly as possible. Take responsibility.